The adoption of video banking has helped the financial services sector in India to improve process efficiencies while delivering optimised customer experiences. It has also enabled significant reduction in operational and infrastructure costs, leading to an overall improvement in profitability.
The video series Shaping the future of India's BFSI sector with video conferencing, a collaboration between VideoCX.io and AWS in association with YourStory, aims to showcase how the sector has experienced a significant digital shift, with the pandemic accelerating the adoption of video-based services.
The RBI and IRDAI's recognition of the Video-Based Customer Identification Process (V-CIP) marked a milestone, allowing remote customer acquisition and granting millions access to banking services from home. With around 622 million active internet users in India, experts believe video-based banking services are poised to revolutionise the sector.
This interview series with leaders from the financial sector in India explores how video conferencing is winning over customers.
Vineet Arora
Chief Business Officer
HDFC Life
In the insurance sector, video-based servicing has enabled us to achieve significant cost efficiencies while expanding our operational scale.
Ahmer Hussain
National Business Head, Video Banking
AU Small Finance Bank Limited
As a new bank, video banking has been instrumental in expanding our services and establishing secure authentication processes.
Ankur Jain
Deputy Head, Credit, Digitalisation
Tata Capital Financial Services
Video banking has eliminated any hesitancy among our customers in semi-urban areas to interact with lenders.
Rajesh Krishnan
Chief Operations & Customer Experience Officer
Bajaj Allianz Life Insurance
Video banking has significantly enhanced the phygital experience, allowing customers to see and interact with a representative, without the need to travel to a branch.
Sameer Shetty
Head, Digital Business And Transformation
Axis Bank
Coming soon...
Kumara Raghavan
Head of AWS Startup Sales for India
Amazon Web Services India Private Limited
Cloud technology coupled with video banking has significantly improved efficiencies for our customers, empowering the financial sector to prioritise and enhance customer-centric services.
Rudrajeet Desai
Founder, CEO and Product Head
VideoCX.io
Video-based interactions are poised to become the preferred channel for customer acquisition and service delivery in the coming years.